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Executive, Board Member and Advisor Biographies

Sentelligence has a solid management team with extensive technical, market, and entrepreneurial experience.

Rob Qualls - Chairman and Chief Executive Officer
Mr. Qualls has over 22 years experience in marketing, sales, and general management in the vehicle and heavy equipment technology industries. He has been pursuing the development of fluid condition monitoring technology as an entrepreneur for the last five years. Prior to that, he held executive positions as Vice President of Sales and Marketing for Puradyn Filter Technologies, Vice President of Marketing for HighwayMaster, Director of Sales and Marketing for Advantage Battery a division of Grupo Imsa, served as a principal with Marketing Group Resources, and Director of Sales and Marketing for GNB Technologies with the Battery Distributor Group. Mr. Qualls has been published in numerous trade publications relating to the commercial automotive industry. He attended the University of Kentucky majoring in Business Administration.


William Linden - President and Chief Operating Officer
Mr. Linden has over 27 years of experience in the transportation, consulting, and technology industries. Previously, he was a principal of The LSM Group, a consulting firm specializing in sales, marketing, and product development of technology products to the transportation industry. Clients included ArvinMeritor, Terion, TransCore - DAT Services, and others. He recently held business development positions with two transportation telematics providers - HighwayMaster (now @Track) and Terion. He has been a leading consultant to aftermarket transportation suppliers with Martin Labbe Associates, and also worked for Ryder System as Director of Marketing for commercial lease, consumer rental, and then emerging commercial logistics operations. He has been active with the Marketing Science Institute and the M.I.T - Center for Logistics Management. Mr. Linden holds a Bachelor of Science degree in Business Administration from the University of Michigan.


John Coates, Ph.D., CChem, FRSC – Chief Technology Officer
Dr. Coates is a world -renowned expert in optical spectroscopy, lubricant analysis, and analytical instruments. He led development of a leading off-line oil analysis system that is marketed by Global Technovations, Inc., and is available at truck stops and Jiffy Lube™ locations across the country. Dr. Coates has worked for various instrumentation manufacturers since 1974, including Perkin-Elmer, Spectra-Tech, and Nicolet, serving in several technical roles, including staff scientist and senior technologist, as well as in technology-based business development roles. He also serves as an advisor to the US Department of Energy. Dr. Coates is author of more than 90 technical papers, articles, book chapters and other publications. He holds a Ph.D. in Analytical Chemistry from Brunel University in the United Kingdom.


Phillip Evans – Secretary & Corporate Counsel
Phil maintains a private practice specializing in franchise law and commercial transactions, acquisitions and divestitures. He also holds the position of Associate Professor of Business Law at Kutztown University, where he has also served as Chairman of the Department of Accounting and Finance. Earlier in his career, Phil served as Group Counsel for Burger King™ Corporation. He has also been retained by companies such as Exide™ Corporation and Tony Roma's™ A Place for Ribs. Phil is a graduate of Kings College and the University of Miami Law School.


Brad Kelsheimer –Advisor and Board Member
Brad is currently Vice President of Administration and Business Affairs for Rose-Hulman Ventures. In his position with RHV, Brad is responsible for evaluating investment opportunities and overseeing financial and portfolio management. He is also responsible for the management of the flow of prospective clients through the RHV selection process. In his previous role as Business Manager at RHV, Brad developed, executed, and monitored all of the contractual agreements with RHV clients and served as the liaison between RHV and the Institute's legal counsel. After five years in auditing at Price Waterhouse, he worked for a multi-national, publicly held consumer goods manufacturer and distributor where he held various finance and accounting positions including Corporate Controller and Chief Financial Officer. Brad is a Certified Public Accountant with extensive business analysis, planning, and reporting experience as well as mergers and acquisitions and business start-up experience. Brad earned his BS accounting degree with high honors from the University of Illinois.


Derek Kaufman – Advisor and Board Member
Derek is President and cofounder of C3 Network, a communications consulting firm targeted at the heavy duty transportation market. In addition to Sentelligence, Derek is a board member of Reid Tool Supply and Vermeer Manufacturing. Derek has held senior management positions as President of Diesel Technology, a subsidiary of Penske Corporation, Vice President of Marketing for Freightliner Corporation and Vice President of Product Support for Euclid Trucks. Derek is a BSME graduate of General Motors Institute.
Sentelligence, Inc.
8470 Allison Pointe Blvd., Suite 100
Indianapolis, IN  46250
P: 317.713.6845
F: 317.713.2950